Magnolia Insurance sought a compelling social media ad campaign leveraging unconventional imagery to raise awareness around their home and life insurance coverage. Their target audience was families of all income levels. Because connecting with families should be as genuine as the insurance coverage our client provides, I responded with a series of social image posts, carefully selecting lighthearted, authentic moments. TheĀ approach included a blend of simple design and copy, all accented with Magnolia's brand colors.

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